Pinterest link formats

Each row shows the normal web link, the iPhone URL scheme and the Android form. Replace the capitalised placeholders with real values.

ContentWeb linkiPhone (URL scheme)Android
Pinhttps://www.pinterest.com/pin/PIN_IDpinterest://pin/PIN_IDpinterest://pin/PIN_ID
Open the apphttps://www.pinterest.compinterest://pinterest://
Note

Use the numeric pin ID from the pin URL.

Not an official API

Most apps do not officially document their URL schemes. The formats below are the ones DSLink uses in production today, but an app update can change them — test on a real device before hard-coding a scheme into your own app or site.

Using the scheme on a website

A URL scheme can go straight into a link. On iPhone, Safari asks the visitor to confirm before switching apps:

<a href="pinterest://pin/PIN_ID">Open in Pinterest</a>

Two limits apply everywhere. If the app is not installed, a bare scheme does nothing useful — iOS shows an error. And built-in browsers inside apps such as Instagram, TikTok or X often block or ignore custom schemes, which is exactly where most links are tapped.

A DSLink smart link wraps all of this in one short URL. On a phone it tries the right app format for the device, falls back to the Pinterest web page if the app is missing, and sends desktop visitors straight to the website. You share one link everywhere and get click statistics on top.

Frequently asked questions

What is the Pinterest URL scheme for a pin?

pinterest://pin/PIN_ID opens that pin in the Pinterest app, where saving it is one tap.

Can I link to a Pinterest board in the app?

Board links are less consistent across app versions; a smart link that falls back to the web page is the safer option.

What happens if the Pinterest app is not installed?

A bare URL scheme fails: iOS shows an error and nothing opens. Always pair it with a web fallback — on Android with S.browser_fallback_url in the intent, or use a DSLink smart link, which falls back to the web page automatically.